It is no secret that the healthcare field is growing at an exponential rate. With most of the Baby Boomer generation in or nearing retirement, the demand for healthcare professionals continues to rise. This demand has led to a struggle between healthcare providers over who gets these up and coming professionals.4 If you are reading this article, there is a good chance you might be in the same boat as many other recruiters in your field and find that you are struggling to find that missing piece of your medical team.

Rethink Your Recruiting

Recruiting medical professionals isn’t as simple as it once was. With multiple websites, platforms, and apps for young medical professionals to use, it can be hard to decide where to focus your recruiting efforts. Let’s start at one of the most basic, yet effective, methods of recruitment. The college campus. Many soon to be college graduates around the world typically have one thought on their mind, where will I land a job. As a recruiter, your job is to make a connection with these future MD’s and RN’s, and there is no better place to make that first impression than in person, right on campus. Start with researching credible universities with great nursing or medical programs. Identify which ones offer career fairs, outreach days, and similar activities where prospective employers can make connections. Use these opportunities as ways of attracting young talent and funneling them into your company. Building a reputation of outreach will only help you in the long run as you continue to search for that perfect candidate.3

Streamline Your Online Application

Something important to consider is the fact that for many graduates, there are options. This means that a large amount of potential candidates might not even give your job listing the time of day if it seems like the application process might take way too long. Streamlining your application process will make life easier for you, and attract a larger number of candidates that might be right for the job. If you have not already, make sure that your entire application process can be completed online. After that, cut out any unneeded information that can be handled later or during the in-person interview phase of hiring. Make sure the application process is easy to follow, read, and complete. Nothing will turn a great candidate away faster than a poorly designed and hard to follow application.1

Utilize Pre-Existing Platforms

Some great tools to add to your recruiting kit are healthcare focused recruiting websites. One such website is Locum Care, a website that offers young medical professionals’ great opportunities to see what kind of demand is out there, and hosts job listings for those seeking employment. Websites like Locum Care should be utilized to their fullest extent, if you are hoping to attract qualified applicants.2 Since Locum Care is for contract, temp to perm, and permanent positions, being active on this type of platform will draw in a large number of candidates and will allow you to pick and choose whomever you think is right for the job.

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